Is Events Management a Profession?
This is a topical subject within the industry, as theories
have contradicting views of what a profession is defined as. Therefore in order
to begin this discussion it is essential to define what is a ‘profession’?
According to Millersons (1964) ‘What Constitutes a
Profession?’ is having skills based on theoretical knowledge, the provision of
training and education, testing the competence of member, organisation,
adhering to a professional code of conduct and altruistic service (doing
something for somebody else). Similarly
Wilensky (1964) also believes that the development of a profession is
categorised into various stages. He also considers a profession to be
established through a training school and also based on the founding of a
professional association. Therefore the two authors share similar views that in
order for an industry to be considered as a profession practitioners must have:
theoretical knowledge, work within a formal code, and protected through an
association.
However in terms on events management, it is difficult to
apply these definitions. Consequently raising the issue whether events
management is a profession?
It can be suggested that from the perspective of an events management student, events management is a profession as you can undertake the provision of training and education in order to complete a degree. Nevertheless, in order to relate to the definitions provided by Millerson’s (1964) and Wilensky (1964) the completion of training school is mandatory. However, in practice although events management courses are widely available. The components of managing events can be learnt on site in practice, without theoretical knowledge. Conversely, withholding an event management degree is something that is thriving when looking for jobs in the events industry as a graduate. Therefore it can be suggested that the future of events management is that, the provision and establishment of training will ultimately become compulsory in order to undertake an events management job role.
It can be suggested that from the perspective of an events management student, events management is a profession as you can undertake the provision of training and education in order to complete a degree. Nevertheless, in order to relate to the definitions provided by Millerson’s (1964) and Wilensky (1964) the completion of training school is mandatory. However, in practice although events management courses are widely available. The components of managing events can be learnt on site in practice, without theoretical knowledge. Conversely, withholding an event management degree is something that is thriving when looking for jobs in the events industry as a graduate. Therefore it can be suggested that the future of events management is that, the provision and establishment of training will ultimately become compulsory in order to undertake an events management job role.
On the other hand, the adherence to a professional code of
conduct is a contemporary topic within the events industry. Currently, The
EMBOK model is a framework of the components of event management and is
flexible to the needs of its user. However, although this model is used as a
“framework”, in practice it is not adhered to. Nevertheless, it can also be
suggested that event managers work to the code of conduct of health and safety
within events. For example, event safety is a component of the HSE executive
and provides with help to run events safety. The guide comprises factors such
as, working with contractors, workers at events and health and safety.
Therefore, overall it can be suggested that events management
is an ‘emerging profession’, due to its popularity as a professional
qualification. However in order to be classed as a profession, the
establishment of a training school must be compulsory in order to obtain skills
based on theoretical knowledge. Also, the adherence to a professional code of
conduct is something that needs to be developed in order for event managers to
utilize the efficacy of the framework.
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